Hi Ann. I still think of links the way I always have. I prefer link attraction over link building. But secondly when I think about a link coming from another website I never looked at DA/DR and all of that.
Do I think I might get potential customers coming to my website from that domain? Is the link relative to what I offer? Is it a trusted website, not based on numbers but from a brand perspective? Is it a high quality site based on the content they publish?
More questions than that but I've always been on the content is king side of this age old debate. 😁
Link "earning" is the way to put it, and honestly, as long as the link came organically, I don't care about anything else.
It all comes down to an asset you created to earn/attract that link. If the asset is relevant to your business and value proposition, it will drive all the good stuff...
Hi Ann. I still think of links the way I always have. I prefer link attraction over link building. But secondly when I think about a link coming from another website I never looked at DA/DR and all of that.
Do I think I might get potential customers coming to my website from that domain? Is the link relative to what I offer? Is it a trusted website, not based on numbers but from a brand perspective? Is it a high quality site based on the content they publish?
More questions than that but I've always been on the content is king side of this age old debate. 😁
Link "earning" is the way to put it, and honestly, as long as the link came organically, I don't care about anything else.
It all comes down to an asset you created to earn/attract that link. If the asset is relevant to your business and value proposition, it will drive all the good stuff...