Ann Smarty's Search & #AI Digest

Ann Smarty's Search & #AI Digest

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“AI Prompt Optimization”: How SEO Needs to Change
It's no more about matching content to keywords. It is becoming THE answer!
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Ann Smarty
2
Answer Engine Optimization (AEO): What Is It and How to Optimize for Questions?
Optimizing for questions is more important than ever now but there is the right and the wrong way to do that. Let's see how to do that right!
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Ann Smarty
The Traffic WILL Keep Dropping… Are You Ready for a Possible No-Traffic Future
Traffic declines are heartbreaking... But what if there will be no clicks at all?
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Ann Smarty
2

June 2025

Intent-Based Optimization: This is What SEO and GEO/AEO/AIO Have in Common (Yet, not Quite)
Optimizing for intent is the most effective strategy for both SEO and AI! And it is best one to drive real sales!
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Ann Smarty
How to Optimize for “Fan out” Queries for AI Optimization
Optimizing for AI is not really about "related keywords", it's optimizing for search journeys... Here's how 👉
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Ann Smarty
5
Reddit OWNS the Bottom of the Sales Funnel (And Businesses Fail to Do Anything about That)
Reddit is the major source of data for Google, AI Mode, ChatGPT - What to do???
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Ann Smarty
How to Optimize for AI Mode, ChatGPT, etc (GEO & AIO vs SEO)
Demystifying AI Optimization: It is not rocket science and the sky isn't falling
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Ann Smarty
4
19:26
Generative Engine Optimization (GEO) & AI Optimization (AIO) vs SEO, Explained CLEARLY
AI Optimization is the future of online visibility: Here's how to adapt ‼
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Ann Smarty
2

May 2025

Google's AI Mode & SEO, Demystified (No Buzzwords)
Here's your clear, jargon-free explanation of what's going on with Google, AI and SEO
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Ann Smarty
14:02
Google’s AI Mode and The Future of Online Marketing (& SEO)
Google's AI Mode is another step to disappearing traffic but the sky is still not falling...
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Ann Smarty
2
“EEAT Optimization” is Crap. Differentiate Your Brand to Become a Destination
Every business, even a small one, can become a brand and get found! Here's how
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Ann Smarty
Your Practical Guide to Creating More Helpful Content (Using Keywords)
Let's put Google's vague advice into practice 🔥
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Ann Smarty
Create Content That REQUIRES a Click: Traffic Driving Solutions Post Google AI Overviews
Prioritize content that is impossible to summarize by AI
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Ann Smarty

April 2025

How to Track Your Rankings in ChatGPT
Tracking your brand's visibility in ChatGPT is challenging but not impossible 👇🏻
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Ann Smarty
GEO (Generative Engine Optimization): What Does That Mean?
SEO or GEO? Let's figure this out!
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Ann Smarty
3
Can Reddit be a Good Marketing Channel?
The short answer is YES but don't try it unless you know how to do it right!
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Ann Smarty
1
Why Reddit Reputation Management is Necessary but So Hard
Reddit is all over the search results. How do we handle that?
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Ann Smarty
How to Create an Effective Branded FAQ Page
Optimize your branded FAQ page like it’s your new sales rep
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Ann Smarty

March 2025

How To Build Topical Authority (And Why It Matters in SEO)
The smartest SEO investment is investing in yourself 👇
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Ann Smarty
Build Your Brand by Promoting Your Promoters
Old marketing tactics are now key to online findability 😎
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Ann Smarty
Brand Knowledge Content: Your Top SEO Priority Going Forward
Online findability fundamentals that are usually neglected (but cannot be anymore)
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Ann Smarty
3
The Future of SEO: Setting Your Keyword Priorities
Traffic is down? Here's how to keep your sales up!
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Ann Smarty

February 2025

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