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Google's AI Mode & SEO, Demystified (No Buzzwords)
Here's your clear, jargon-free explanation of what's going on with Google, AI and SEO
May 30
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Ann Smarty
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Google's AI Mode & SEO, Demystified (No Buzzwords)
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14:02
Google’s AI Mode and The Future of Online Marketing (& SEO)
Google's AI Mode is another step to disappearing traffic but the sky is still not falling...
May 28
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Ann Smarty
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Google’s AI Mode and The Future of Online Marketing (& SEO)
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“EEAT Optimization” is Crap. Differentiate Your Brand to Become a Destination
Every business, even a small one, can become a brand and get found! Here's how
May 21
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Ann Smarty
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“EEAT Optimization” is Crap. Differentiate Your Brand to Become a Destination
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Your Practical Guide to Creating More Helpful Content (Using Keywords)
Let's put Google's vague advice into practice 🔥
May 14
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Ann Smarty
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Your Practical Guide to Creating More Helpful Content (Using Keywords)
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Create Content That REQUIRES a Click: Traffic Driving Solutions Post Google AI Overviews
Prioritize content that is impossible to summarize by AI
May 7
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Create Content That REQUIRES a Click: Traffic Driving Solutions Post Google AI Overviews
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April 2025
How to Track Your Rankings in ChatGPT
Tracking your brand's visibility in ChatGPT is challenging but not impossible 👇🏻
Apr 30
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Ann Smarty
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How to Track Your Rankings in ChatGPT
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GEO (Generative Engine Optimization): What Does That Mean?
SEO or GEO? Let's figure this out!
Apr 23
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Ann Smarty
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GEO (Generative Engine Optimization): What Does That Mean?
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Can Reddit be a Good Marketing Channel?
The short answer is YES but don't try it unless you know how to do it right!
Apr 16
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Ann Smarty
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Can Reddit be a Good Marketing Channel?
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Why Reddit Reputation Management is Necessary but So Hard
Reddit is all over the search results. How do we handle that?
Apr 9
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Ann Smarty
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Why Reddit Reputation Management is Necessary but So Hard
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How to Create an Effective Branded FAQ Page
Optimize your branded FAQ page like it’s your new sales rep
Apr 2
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Ann Smarty
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How to Create an Effective Branded FAQ Page
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March 2025
How To Build Topical Authority (And Why It Matters in SEO)
The smartest SEO investment is investing in yourself 👇
Mar 26
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Ann Smarty
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How To Build Topical Authority (And Why It Matters in SEO)
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Build Your Brand by Promoting Your Promoters
Old marketing tactics are now key to online findability 😎
Mar 19
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Ann Smarty
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Build Your Brand by Promoting Your Promoters
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Brand Knowledge Content: Your Top SEO Priority Going Forward
Online findability fundamentals that are usually neglected (but cannot be anymore)
Mar 12
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Ann Smarty
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Brand Knowledge Content: Your Top SEO Priority Going Forward
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The Future of SEO: Setting Your Keyword Priorities
Traffic is down? Here's how to keep your sales up!
Mar 5
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Ann Smarty
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The Future of SEO: Setting Your Keyword Priorities
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February 2025
Helpful Content as Defined by Google’s Quality Guidelines
How Google defines "helpfulness" - your checklist 👇🏻
Feb 26
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Ann Smarty
3
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Helpful Content as Defined by Google’s Quality Guidelines
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10 Ways to Get People to Talk About & Search for Your Brand
Building a recognizable brand is key to both organic search and AI visibility. Here's how to get started...
Feb 18
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Ann Smarty
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10 Ways to Get People to Talk About & Search for Your Brand
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Three Ways to Rank in AI Answers
Consumers are increasingly using AI to make buying decisions. Are you being found for those searches?
Feb 11
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Ann Smarty
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Three Ways to Rank in AI Answers
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Zero-Click Discovery: How Traffic Declines May Not Harm Your Business?
Everyone is losing traffic - what can we do to remain profitable?
Feb 5
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Ann Smarty
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Zero-Click Discovery: How Traffic Declines May Not Harm Your Business?
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January 2025
DeepSeek and Why It Is Important for the Future of SEO
New AI startup and what it means for the future of online findability
Jan 29
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Ann Smarty
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DeepSeek and Why It Is Important for the Future of SEO
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Why Is My Search Console “Position” Often Off?
And here I am explaining the MOST CONFUSING mystery in SEO: organic positions / rankings as reported by Google itself in its own Search Console 👇
Jan 22
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Ann Smarty
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Why Is My Search Console “Position” Often Off?
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How to Better Control Your Brand-Driven SERPs
Branded search: One of the most important assets no brand can fully control. Here's how to better optimize your branded SERPs!
Jan 15
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Ann Smarty
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How to Better Control Your Brand-Driven SERPs
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What is Really Google's Duplicate Content Penalty
Does duplicate content penalty exist and what to do about it?
Jan 8
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Ann Smarty
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What is Really Google's Duplicate Content Penalty
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December 2024
2025 SEO Predictions: Entity-Based SEO, Less Traffic, More Value…
Only actionable predictions here. No fluff!
Dec 18, 2024
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Ann Smarty
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2025 SEO Predictions: Entity-Based SEO, Less Traffic, More Value…
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Google's Site Reputation Abuse, Expanded Beyond Automated Content
Here's how Google's Site Reputation Abuse penalty has been developing over the year now and what to expect!
Dec 11, 2024
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Ann Smarty
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Google's Site Reputation Abuse, Expanded Beyond Automated Content
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