Ann Smarty's Search & #AI Digest | Substack

AI Visibility: Old-School SEO Metrics Don’t Work, So What Do We Measure / Optimize For?

If you focus on the wrong metrics, it is not going to work. Here's how to audit and monitor AI visibility

Feb 4 • Ann Smarty

SEO vs GEO vs AEO + Optimizing for All, According to Microsoft

Here are your actionable tips on optimizing for AI / LLMs, explained

Jan 28 • Ann Smarty

When Everyone Loses Traffic, Here’s How You Can Grow It with Digital PR Done Right [Case Study]

Everyone is now talking how important digital PR is for today's visibility, no one talks about how to do it right!

Jan 21 • Ann Smarty

5 Reasons to Create a Dedicated Subreddit

This is exactly how I made Reddit work for my company 👇

Jan 14 • Ann Smarty

Holiday Devastation: Understanding Google’s Latest Core Update and How to Recover

One of the biggest Google updates happened over the holidays... Let me explain...

Jan 7 • Ann Smarty

Most Popular

How to Track Your Rankings in ChatGPT

Apr 30, 2025 • Ann Smarty

How to Optimize for “Fan out” Queries for AI Optimization

Jun 18, 2025 • Ann Smarty

How to Use ChatGPT for SEO

Jan 8, 2024 • Ann Smarty

So Let's Talk about Links

Sep 25, 2023 • Ann Smarty

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